Questions from General Business Management


Q: 1. How does JetBlue’s commitment to diversity influence the way it

1. How does JetBlue’s commitment to diversity influence the way it treats its employees? How does it influence the way it treats its customers? 2. JetPride and VetConnect are two of JetBlue’s diversi...

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Q: What strategic issues have the potential to create environmental uncertainty in the

What strategic issues have the potential to create environmental uncertainty in the following four industries: (a) automobile; (b) social media; (c) newspaper; and (d) medical services

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Q: If you are the CEO of a global company, how might

If you are the CEO of a global company, how might you determine whether a globalization, multidomestic, or transnational strategy would work best for your enterprise? What factors would influence your...

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Q: 1. What are some of Seth Goldman’s responsibilities as “TeaEO

1. What are some of Seth Goldman’s responsibilities as “TeaEO” of Honest Tea? Provide at least three detailed examples. 2. How does Goldman’s experience as the founder of the company influence his abi...

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Q: Can intuition and evidence-based decision making coexist as valid approaches

Can intuition and evidence-based decision making coexist as valid approaches within an organization? How might managers combine their intuition with a rational, data-driven, evidence-based approach?

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Q: 1. What role does an advisory board play in this business

1. What role does an advisory board play in this business owner’s approach to decision making? If you were a business owner, would you want to develop an advisory board? 2. After listening to this en...

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Q: Suppose that you manage an employee who is spending too much time

Suppose that you manage an employee who is spending too much time using social media at work. The result is that he has missed three important deadlines in one week. You are planning a face-to-face co...

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Q: Would you expect the structure of a company such as Facebook that

Would you expect the structure of a company such as Facebook that operates almost entirely online to differ from the structure of a bricks-and-mortar company such as AT&T that uses the Internet for so...

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Q: Many successful entrepreneurs say that they did little planning, perhaps scratching

Many successful entrepreneurs say that they did little planning, perhaps scratching notes on a legal pad. How was it possible for them to do well, even so?

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Q: If you wanted to add a group of big data scientists to

If you wanted to add a group of big data scientists to a large organization such as PepsiCo, would you centralize the scientists in a central pool at headquarters or decentralize them to separate divi...

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