Definition of Business Plan



A business plan is a document that provides the roadmap for the company to achieve its goals and avoid any bumps in the success path. The business plan explains all operations of the business especially financial and operational aspects of the business, time to achieve milestones, etc. Business plans are very important for startups to take a flight as well for existing businesses to launch new products or change business plans in the shorter or longer run.

 


For startups, gaining the attention of investors is vital for their success, and for investors, the business plan is the only document to understand the opportunity. To win investments from angel investors, a proper business plan with complete business details is important to present. 

 


Investors are more interested in the products/services of the startup, marketing strategies, operational and financial plans, and budgeting. Doing business without any properly documented business plan is not a good idea for companies. Companies with no or weak business plan couldn’t last for long in the competitive market.


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