Definition of Crm System

Customer Relationship Management (CRM) system help companies keep tracking their relationship with their existing and potential customers. This system focuses on the organization’s relationship with individual people i.e. individual suppliers, customers, service managers, or organizational employees.


This system helps organizations retain their existing customers, find potential new customers, suppliers, winning deals with them, and maintaining long term relations with every individual for an organization’s success. This software makes sure each interaction with customers goes smoothly to increase the company’s profit.

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