Definition of Greenwashing



Greenwashing is a dirty business strategy where a business spends time and money on their marketing efforts to market false information about their products. Greenwashing is commonly used when a company claims that their goods or services are environmentally friendly but in reality, they are not.

 


Example of Greenwashing:

Automobile manufacture claims that their vehicles emit less carbon dioxide in the environment but in reality, their vehicles are emitting more carbon dioxide. Some claims are partly true but all claims are not. Most electronic companies make greenwashing claims that their products consume less electricity or are made up of recycled material.

 

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