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Question: David Christopher received his medical degrees from

David Christopher received his medical degrees from the University of Kentucky and the University of Virginia. He did his residency and early surgeries at Duke University Medical Center. Eight years ago he set up his own orthopedic surgery clinic in Atlanta, Georgia. Today, one other doctor has joined his clinic in addition to 12 sup- port personnel such as X-ray technicians, nurses, accounting, and office support. The medical practice specializes in all orthopedic surgery, except it does not perform spinal surgery. The clinic has grown to the point where both orthopedic surgeons are working long hours, and Dr. Christopher is wondering whether he needs to hire more surgeons. An orthopedic surgeon is trained in the preservation, investigation, and restoration of the form and function of the extremities, spine, and associated structures by medical, surgical, and physical means. He or she is involved with the care of patients whose musculoskeletal problems include congenital deformities; trauma; infections; tumors; metabolic disturbances of the musculoskeletal system; deformities; injuries; and degenerative diseases of
David Christopher received his medical degrees from the University of Kentucky and the University of Virginia. He did his residency and early surgeries at Duke University Medical Center. Eight years ago he set up his own orthopedic surgery clinic in Atlanta, Georgia. Today, one other doctor has joined his clinic in addition to 12 sup- port personnel such as X-ray technicians, nurses, accounting, and office support. The medical practice specializes in all orthopedic surgery, except it does not perform spinal surgery. The clinic has grown to the point where both orthopedic surgeons are working long hours, and Dr. Christopher is wondering whether he needs to hire more surgeons.
An orthopedic surgeon is trained in the preservation, investigation, and restoration of the form and function of the extremities, spine, and associated structures by medical, surgical, and physical means. He or she is involved with the care of patients whose musculoskeletal problems include congenital deformities; trauma; infections; tumors; metabolic disturbances of the musculoskeletal system; deformities; injuries; and degenerative diseases of
the spine, hands, feet, knee, hip, shoulder, and elbows in children and adults. An orthopedic surgeon is also concerned with primary and secondary muscular problems and the effects of central or peripheral nervous system lesions of the musculoskeletal system. Osteoporosis, for example, results in fractures, especially in the hips, wrists, and spine. Treatments have been very successful in getting the fractures to heal.
Dr. Christopher collected the data in Exhibit 10.9 as an example of the clinic’s typical workweek. Both surgeons work 11 hours each day, with 1 hour off for lunch, or 10 effective hours. All surgeries are performed from 7:00 a.m. to 12:00 noon, 4 days a week. After lunch, the surgeons see patients in the hospital and at the clinic from 1:00 p.m. to 6:00 p.m. Over the weekend and on Fridays, the surgeons rest, attend conferences and professional meetings, and sometimes do guest lectures at a nearby medical school. The doctors want to leave a safety capacity each week of 10 percent for unexpected problems with scheduled surgeries and emergency patient arrivals.
The setup and changeover times in Exhibit 10.12 reflect time allowed between each surgery for the surgeons to clean themselves up, rest, review the next patient’s medical record for any last-minute issues, and prepare for the next surgery. Dr. Christopher feels these changeover times help ensure the quality of their surgery by giving them time between operations. For example, standing on a concrete floor and bending over a patient in a state of concentration places great stress on the surgeon’s legs and back. Dr. Christopher likes to sit down for a while between surgeries to relax. Some surgeons go quickly from one patient to the next; however, Dr. Christopher thinks this practice of rushing could lead to medical and surgical errors. Dr. Christopher wants answers to the following questions.
Case Questions for Discussion:
1. What is the clinic’s current weekly workload?
2. Should the clinic hire more surgeons, and if so, how many?
3. What other options and changes could be made to maximize patient throughput and surgeries, and therefore revenue, yet not compromise the quality of medical care?
4. What are your final recommendations? Explain your reasoning.

the spine, hands, feet, knee, hip, shoulder, and elbows in children and adults. An orthopedic surgeon is also concerned with primary and secondary muscular problems and the effects of central or peripheral nervous system lesions of the musculoskeletal system. Osteoporosis, for example, results in fractures, especially in the hips, wrists, and spine. Treatments have been very successful in getting the fractures to heal. Dr. Christopher collected the data in Exhibit 10.9 as an example of the clinic’s typical workweek. Both surgeons work 11 hours each day, with 1 hour off for lunch, or 10 effective hours. All surgeries are performed from 7:00 a.m. to 12:00 noon, 4 days a week. After lunch, the surgeons see patients in the hospital and at the clinic from 1:00 p.m. to 6:00 p.m. Over the weekend and on Fridays, the surgeons rest, attend conferences and professional meetings, and sometimes do guest lectures at a nearby medical school. The doctors want to leave a safety capacity each week of 10 percent for unexpected problems with scheduled surgeries and emergency patient arrivals. The setup and changeover times in Exhibit 10.12 reflect time allowed between each surgery for the surgeons to clean themselves up, rest, review the next patient’s medical record for any last-minute issues, and prepare for the next surgery. Dr. Christopher feels these changeover times help ensure the quality of their surgery by giving them time between operations. For example, standing on a concrete floor and bending over a patient in a state of concentration places great stress on the surgeon’s legs and back. Dr. Christopher likes to sit down for a while between surgeries to relax. Some surgeons go quickly from one patient to the next; however, Dr. Christopher thinks this practice of rushing could lead to medical and surgical errors. Dr. Christopher wants answers to the following questions. Case Questions for Discussion: 1. What is the clinic’s current weekly workload? 2. Should the clinic hire more surgeons, and if so, how many? 3. What other options and changes could be made to maximize patient throughput and surgeries, and therefore revenue, yet not compromise the quality of medical care? 4. What are your final recommendations? Explain your reasoning.
David Christopher received his medical degrees from the University of Kentucky and the University of Virginia. He did his residency and early surgeries at Duke University Medical Center. Eight years ago he set up his own orthopedic surgery clinic in Atlanta, Georgia. Today, one other doctor has joined his clinic in addition to 12 sup- port personnel such as X-ray technicians, nurses, accounting, and office support. The medical practice specializes in all orthopedic surgery, except it does not perform spinal surgery. The clinic has grown to the point where both orthopedic surgeons are working long hours, and Dr. Christopher is wondering whether he needs to hire more surgeons.
An orthopedic surgeon is trained in the preservation, investigation, and restoration of the form and function of the extremities, spine, and associated structures by medical, surgical, and physical means. He or she is involved with the care of patients whose musculoskeletal problems include congenital deformities; trauma; infections; tumors; metabolic disturbances of the musculoskeletal system; deformities; injuries; and degenerative diseases of
the spine, hands, feet, knee, hip, shoulder, and elbows in children and adults. An orthopedic surgeon is also concerned with primary and secondary muscular problems and the effects of central or peripheral nervous system lesions of the musculoskeletal system. Osteoporosis, for example, results in fractures, especially in the hips, wrists, and spine. Treatments have been very successful in getting the fractures to heal.
Dr. Christopher collected the data in Exhibit 10.9 as an example of the clinic’s typical workweek. Both surgeons work 11 hours each day, with 1 hour off for lunch, or 10 effective hours. All surgeries are performed from 7:00 a.m. to 12:00 noon, 4 days a week. After lunch, the surgeons see patients in the hospital and at the clinic from 1:00 p.m. to 6:00 p.m. Over the weekend and on Fridays, the surgeons rest, attend conferences and professional meetings, and sometimes do guest lectures at a nearby medical school. The doctors want to leave a safety capacity each week of 10 percent for unexpected problems with scheduled surgeries and emergency patient arrivals.
The setup and changeover times in Exhibit 10.12 reflect time allowed between each surgery for the surgeons to clean themselves up, rest, review the next patient’s medical record for any last-minute issues, and prepare for the next surgery. Dr. Christopher feels these changeover times help ensure the quality of their surgery by giving them time between operations. For example, standing on a concrete floor and bending over a patient in a state of concentration places great stress on the surgeon’s legs and back. Dr. Christopher likes to sit down for a while between surgeries to relax. Some surgeons go quickly from one patient to the next; however, Dr. Christopher thinks this practice of rushing could lead to medical and surgical errors. Dr. Christopher wants answers to the following questions.
Case Questions for Discussion:
1. What is the clinic’s current weekly workload?
2. Should the clinic hire more surgeons, and if so, how many?
3. What other options and changes could be made to maximize patient throughput and surgeries, and therefore revenue, yet not compromise the quality of medical care?
4. What are your final recommendations? Explain your reasoning.


> Select an organization you are familiar with or have an interest in and write a short two-page paper describing key performance metrics in that industry and firm using the format of Exhibit 2.1.

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> If a coffee shops average transaction price is $4.00, their gross margin is 60 percent, the typical customer makes a purchase once a week or 52 weeks per year, and management estimates the value of a loyal customer over their buying life cycle as $520, w

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> 1. What is the average number of customers per hour that can be served for Activity B (CAD Demo & Jewelry Concept) if two employees are in the store? Assume each employee works at 100% utilization. 2. Given the seasonal nature of demand at Hudson Jeweler

> What is the average defection rate for grocery store shoppers in a local area of a large city if they spend $50 per visit, shop 52 weeks per year, the grocery store has a 16% gross contribution margin, and the value of a loyal customer is estimated at $2

> Geoff Colvin of Fortune magazine discussed the concept of a ""friction-free economy" in which labor, information, and money move cheaply and quickly through the firm's global supply chains (ENDNOTE: Geoff Colvin, "Every Aspect of Your Business is About t

> Select one of the OM challenges and investigate it in more detail. Prepare a 5-10-minute presentation on what you found.

> Research and write a short paper describing how business analytics has been applied to problems and decisions in operations management. Use the information in the box “What do Operations Managers Do?” to help your search process.

> Discuss how the three perspectives of sustainability influence (or perhaps, should influence) your personal purchasing decisions. For example, do you consider whether apparel is made in safe and ethical factories? Should companies exploit their sustain

> Describe new ways for how your college or university can apply the sustainability practices in Exhibit 1.13. Summarize your results in a short paper.

> Search the Web for either (a) an organization that has defined its sustainability strategy and policy, and give examples of how they are implementing it, or (b) an organization that has received negative or controversial media coverage for its ethical

> Select an organization you are familiar with and draw and describe its value chain using one of the three value chain frameworks (i.e., the input-output, pre- and post-services or the hierarchical model) described in this chapter.

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> One of our former students, who had worked for Taco Bell, related a story of how his particular store developed a “60-second, 10-pack club” as an improvement initiative and training tool. The goal was to make a 10-pack of tacos in a minute or less, each

> Why don’t they buy another copying machine for this office? I waste a lot of valuable time fooling with this machine when I could be preparing my legal cases,” noted Mr. H.C. Morris, as he waited in line. The self-serv

> Why is process thinking important in operations management? Thinking of yourself as an “operations manager” for your education, how could process thinking improve your performance as a student?

> Draw the customer benefit package (CBP) for one of the items in the following list and explain how your CBP provides value to the customer. Make a list of a few example processes that you think would be necessary to create and deliver “each good or servi

> Explain how the customer benefit package is enhanced from the customer's viewpoint by adding digital content to a physical good such as an automobile, cell phone, or appliance? How is value increased?

> Choose one of the following services and explain, using specific examples, how each of the ways that services differ from manufactured goods apply. a. a family practice medical office b. a fire department c. a restaurant d. an automobile repair shop

> Do you think you will be working in manufacturing or services when you graduate? What do you think will be the role of manufacturing in the U.S. economy in the future?

> Explain why a bank teller, nurse, or flight attendant must have service management skills. How do the required skills differ for someone working in a factory? What are the implications for hiring criteria and training?

> Explain how the seven differences between goods and services would be applied to a major airline service. Provide airline examples that illustrate each difference.

> Interview a working friend or family member as to how they use operations management principles in their job and write a short paper summarizing your findings (maximum two pages).

> Evaluate how the activities described in the box “What Do Operations Managers Do?” can be applied to a student organization or fraternity to improve its effectiveness.

> Interview a manager at a local company about the work he or she performs. Identify (a) the aspects of the job that relate to OM (like the OM activities in the box on page 3, “What Do Operations Managers Do?”) and (b) examples of value-creation, suppor

> A rare book library at a University of England in England houses first edition (FE), original manuscript (OM), and authors’ journals (AJ). Some of these rare books are worth hundreds of thousands of dollars, and most are worth more than

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> Describe a customer experience you have personally encountered where the good or service or both were unsatisfactory (e.g., defective product, errors, mistakes, poor service, service upsets, etc.). How might the organization have handled it better, and h

> Select a business with which you are familiar and identify examples of customers using search, experience, and credence quality to evaluate the good or service. You might also research the businesses on the Internet or visit the library.

> Select a business with which you are familiar and identify examples of order qualifiers and winners. You might also research the businesses on the Internet or visit the library.

> A manufacturer uses a moving average to predict how many replacement parts for Part #8119 they should produce per month. Past demand is as follows. What are the forecasts for month seven using two-, four-, and six-period moving averages? What can we lear

> Ink cartridges for the Burke Model 901 printer the last four weeks are as follows: a. What is the three-week moving average for the fifth week? b. What is the four-week moving average for the fifth week? c. Actual sales for week five were 126. With this

> Cynthia’s Design Studios had sales the last four months of $13,700, $15,400, $17,100, and $18,800. Sales are related to how many designers Cynthia has on-duty. The sales forecast helps her decide on the proper staffing levels. a. What is the forecast fo

> ProScript sells writing software that edits and proofs manuscripts. The last five months of data are shown below. Compute MSE, MAD, and MAPE (Equations 9.1 to 9.3) for these data.

> Compute MSE, MAD, and MAPE (Equations 9.1 to 9.3) for the following customer satisfaction data.

> A supply chain manager faced with choosing among four possible locations has assessed each location according to the following criteria, where the weights reflect the importance of the criteria. How can he use this information to choose a location? Can y

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> The Hudson Jewelers case study in MindTap integrates material found in each chapter of this book. Case Questions for Discussion: 1. Use one of the three value chain frameworks dis- cussed in this chapter to characterize the diamond value chain. How does

> Using the following information about material volume shipped from a factory to four retail outlets, find the best location for the factory using the center of gravity method. Use the center-of-gravity method to determine an ideal location for a service

> Microserve provides computer repair service on a contract basis to customers in five sections of the city. The five sections, the number of service contracts in each section, and the x and y coordinates of each section are as follows: Use the center-of-g

> Using the information about customer vehicle traffic to and from a proposed new sports stadium (not built yet), find the best location for the stadium that minimizes total distance travelled using the center of gravity method. Use the center-of-gravity

> Industrial Products, Inc. has two alternatives for manufacturing 12,000 industrial 100-horse power electric motors per year. If done in-house, fixed cost would be $2,100,000 with variable cost at $6,800 per unit. Alternative two is to outsource for a tot

> A hospital is evaluating whether to outsource or perform in-house a large set of blood and urine laboratory tests. The fixed cost of the laboratory located in the hospital is $800,000 and the weighted average variable cost per test if performed in-hous

> Build a House of Quality (showing only the Voice of the customer, Technical features, Interrelationships, and Relationship matrix from Exhibit 5.2) for designing and producing chocolate chip cookies. The voice of the customer consists of the following:

> The following exhibit shows a partially completed House of Quality for a proposed fitness center. a. Examine the relationships in the roof of the House of Quality. Explain why they make sense (or if you think they do not, explain why). How would this ass

> Develop a House of Quality for a manufactured good or service based on current or past work experience or something else you are familiar with. Some ideas might be a quick service oil change, a fast-food restaurant, a DVD player, a new car, or a fitness

> Given the following customer requirements and technical requirements for an automobile, construct a partial House of Quality. Use your own preferences to denote relationship strengths.

> A simple electronic assembly consists of two components in a series configuration with reliabilities as shown in the figure below. Engineers would like to increase the reliability by adding additional components in one of the two proposed designs shown

> A mortgage loan approval process consists of three steps in series performed by clerks A, B, and C. Errors are often made, and a study found that clerks A and B had an average reliability of only 0.85, which results in the paperwork having errors, missi

> Given the following diagram, determine the total system reliability if the individual component reliabilities are: A = 0.94, B = 0.82, and C = 0.87. (Hint: Use equations 5.2 and 5.3 and note that the reliabilities of the parallel components are different

> Two cooling fans are installed in some laptop computers. Suppose the reliability of each cooling fan is 0.98. What percent improvement in reliability does adding the second fan provide?

> The system reliability for a three-component series system is 0.893952. If the reliability of the first and third components is 0.96 and 0.97 respectively, determine the reliability of the second component.

> The system reliability for a two-component parallel system is 0.99968. If the reliability of the first component is 0.992, determine the reliability of the second component.

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> The manufacturing of compact disks requires four sequential steps. The reliability of each of the steps is 0.96, 0.87, 0.92, and 0.89 respectively. What is the reliability of the process?

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> In Problem 35, Cynthia’s Cookies must decide between two improvement options. Option 1 is spending $10,000 on a new online marketing campaign that is expected to increase last year’s sales (units) by 20 percent. Option 2 is to reduce variable costs by 10

> The selling price per box for Cynthia’s Cookies selling price per box is $19.95. Fixed costs are $65,000 and the variable cost per box is $9.88. a. What is the breakeven quantity? b. If sales last year were 8,200 boxes, what was the net profit?

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> A competitor of Kozar International, Inc. has begun marketing a new instant-developing film project. Kozar has had a similar product under study in its R&D department but has not yet been able to begin production. Because of the competitorâ&#12

> You are responsible for wiring a smart 12-story building in downtown Chicago. The project network and basic information are shown in the following table. The time is in weeks. Your promotion depends on the successful completion of this project in 20 week

> The table below shows estimates of activity times in (weeks) for a project: Suppose that the critical path is A-C-E-F-G. What is the probability that the project will be completed a. within 33 weeks? b. within 30 weeks? c. in more than 31 weeks? d. in 32

> Estimates of activity times in (weeks) for a project are as follows. Suppose that the critical path is A-D-F-H. What is the probability that the project will be completed within a. 20 weeks? b. 22 weeks? c. 24 weeks?

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> Suppose that some of the activities in the Environment Recycling, Inc. project (problem 40) can be crashed. The table below shows the crash times and costs associated with performing the activities at their original (normal) times and also for the crash

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> You have collected the information in the table below for the project you are leading on web page design and development. The times are in weeks. a. What is the total time of this project? b. What is the total normal cost of the project? c. If you need t

> You are assigned your first project and if things go well you should get promoted. The CEO is aware of this project, so you have a chance for high visibility. You want to do a good job! Your first task is to define the work break down structure by interv

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> Rozales Manufacturing Co. is planning to install a new flexible manufacturing system. The activities that must be performed, their immediate predecessors, and estimated activity times are shown below. Draw the project network and find the critical path c

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> A computer-system installation project consists of eight activities. The immediate predecessors and activity times in weeks are shown below. a. Draw the network for this project. b. Identify the critical path(s). c. What is the project completion time?

> Colonial State College is considering building a new athletic complex on campus. The complex would provide a new gymnasium for intercollegiate basketball games, expanded office space, classrooms, and intramural facilities. The activities that would have

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> United Dairies, Inc. supplies milk to independent grocers in Collier County, Florida. Milk is perishable so forecast accuracy is critical in predicting the number of gallons of milk sold per month. Sales data in gallons for the past twelve months is show

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> You are in charge of the advertising program for the Boston Red Sox baseball team during their spring training season in Fort Myers, Florida. You have defined the advertising program as a project with the following characteristics. The goal is to fill al

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> Construct a project network for the activities listed below. Do not attempt to perform any further analysis.

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