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Question: High-tech within the corporate world was


High-tech within the corporate world was developed, in part, on the notion of mobile strategy and convenience— the ability to communicate, work remotely and accomplish the same results; cutting the corporate and personal car- bon footprint by reducing commute times; and reducing wasted time through workplace flexibility.
Flex time was touted as a solution and an attractive perk for job seekers, particularly in the tech industries. Workers were actually doing and modeling what they insisted was possible for future workers. Then, it changed. Suddenly, the brakes were applied.
“Get to work” was what your mom said; what your coach said; what your teacher said. Suddenly, for Yahoo employees, it was what your boss said in a surprise memo from new CEO Marissa Mayer. Entrepreneur called it May- er’s “dumbest move,” and it ignited a national debate over the concept of workplace bureaucracy versus flexibility.
Created by Stanford grad students Jerry Yang and David Filo, and launched as Yahoo in 1994, the company grabbed the spotlight, riding the dot-com bubble to both an all-time high and an all-time low in tech stock pricing, rejecting an acquisition bid from Microsoft, and suffering through its largest layoff of employees (2,000) in 2012. In a five-year period, 2009–2014, Yahoo had six CEOs bringing constantly changing visions and executives to the company. In May 2013, Marissa Mayer came over from Goo-
gle and immediately set off a fire-storm with the memo informing employees to get to work and announcing that Yahoo’s work-at-home policy had been overturned. Empty parking lots, offices, and cubicles would henceforth be teeming with employees.
Seen by Mayer and a significant number of employees as a boost for low morale, the move was criticized by others within the company and across industries as a slap in the face at the notion of flexibility and remote workforce productivity. The general target for the new corporate ruling appeared to be the 200 or so employees who had routinely abused the work-from-home privilege by doing things like starting their own businesses while no one was watching. But if remote productivity and collaboration won’t work within the tech industry, others pointed out, what is the message for other industries? Was this a high-profile example of a tech company shooting itself in the foot?
Supporters of the change defended the move as a need for control in this particular company based on the constant directional changes at Yahoo, the low morale of employees, and the lack of face-time and collaboration needed to keep up with the innovations of rivals. The New York Times quoted one former Yahoo official as saying, “In the tech world it was such a bummer to say you worked for Yahoo.” The situation had gotten that bad.
Mayer’s turnaround strategy required employee skin in the game—getting employees into the office. The company responded to critics with one blanket statement about the change: “This isn’t a broad industry view about working from home. This is about what is right for Yahoo, right now.”
The previous situation was viewed by Mayer as cultural self-strangulation. With no one in the building, and a revolving CEO door, projects slowed or were completely abandoned. Meanwhile, Facebook and other rivals were surging ahead, rolling out innovations, grabbing advertisers, and cornering the social media market while Yahoo hesitated.
Mayer jumped in, revamping the recently acquired Flickr, which had seemingly abandoned a potential leadership role in photo-sharing to rival Instagram. With new hires and a total redesign and update of Flickr, the move was heralded by Entrepreneur as Mayer’s smartest. In addition, the new CEO quickly replaced employee Black- Berrys with Android and iPhones, with corporate picking up the tab for monthly usage. With bodies now working on-site, and in an effort to create an atmosphere of meeting and collaboration, Mayer offered free food in the cafeteria and insisted on day-long Friday question/answer/planning meetings between senior executives and all employees.
Yahoo must make up time and get up to speed within the industry quickly. Rivals are not waiting and some new ones doubtlessly lurk in the shadows. While some criticize what they see as Mayer’s infantilizing of employees and clamping down on others as she added an on-site nursery for her own child, others developed a wait and see attitude—not only within the walls of Yahoo, but nation- wide, as companies weigh the future of remote workforce cultures.
QUESTIONS
1. Why do you think Marissa Mayer adopted a more centralized and bureaucratic approach by bringing all employees on-site to work at Yahoo?
2. Why do you think many employees resisted this change?
3. What do you think will be the full impact of having employees work on-site rather than at home?


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> Why do you think the tension between a desire for global uniformity and local responsiveness is greater today than in the past?

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> Name some companies that you think could succeed today with a globalization strategy and explain why you selected those companies. How does the globalization strategy differ from a multi-domestic strategy?

> How does the desire for legitimacy result in organizations becoming more similar over time?

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> Discuss how the adversarial versus partnership orientations work between you and other students in your course. Is there a sense of competition or collaboration for grades? Is it possible to develop true partnerships if your grade depends on the work of

> Many managers today were trained under assumptions of adversarial relationships with other companies. Do you think operating as adversaries is easier or more difficult than operating as partners with other companies? Discuss.

> Assume you are the manager of a small firm that is dependent on a large manufacturing customer that uses the resource-dependence perspective. Put yourself in the position of the small firm, and describe what actions you would take to survive and succeed.

> How do you feel about the prospect of becoming a manager and having to manage a set of relationships with other companies rather than just managing your own company? Discuss.

> How do mimetic forces differ from normative forces? Give an example of each.

> The concept of business ecosystems implies that organizations are more interdependent than ever before. From personal experience, do you agree? Explain.

> Assume you have been asked to calculate the ratio of staff employees to production employees in two organizations—one in a simple, stable environment and one in a complex, shifting environment. How would you expect these ratios to differ? Why?

> The first Holtzclaw Supermarkets store was started in 1977 by Sam Holtzclaw and his brother Bob. Both were veterans who wanted to run their own business, so they used their savings to start the small grocery store in Charlotte, North Carolina. The store

> Why do organizations become involved in inter-organizational relationships? Do these relationships affect an organization’s dependency? Explain.

> Compare an organic organization to a mechanistic organization. How does the environment influence organic and mechanistic designs?

> Do you think planning becomes more important or less important in a world where everything is changing fast and crises are a regular part of organizational life? Why?

> Describe differentiation and integration. In what type of environmental uncertainty do you think differentiation and integration would be greatest? Least?

> Discuss the importance of the international sector for an organization today compared to domestic sectors. What are some ways in which the international sector affects organizations in your city or community?

> Name some factors causing environmental complex- ity for a local organization of your choice, such as a restaurant or sporting goods store. How might this environmental complexity lead to organizational complexity? Explain.

> Which typically has the greatest impact on organizational uncertainty—environmental complexity or environmental dynamism? Why?

> Is changing the organization’s domain a feasible strategy for coping with a changing environment? Explain, using either Amazon or Walmart as an example.

> How would the task environment of a new Internet- based company compare to that of a large government agency? Discuss.

> Why do companies using a holacracy team structure have cultures that emphasize openness, employee empowerment, and responsibility? What do you think it would be like to work in a company with such a structure?

> Locals referred to it—affectionately or sarcastically—as the “Adding Museum.” Housed in the massive Romanesque-style former mansion of Horace and Margaret Addlington, the 100-year-old Addlington Gallery of Art had, by 2016, reached a tipping point of ins

> The manager of a consumer products firm said, “We use the brand manager position to train future executives.” Why do you think the brand manager position is considered a good training ground? Discuss.

> Why do you think the pressure of scarce resources across product lines causes managers to consider a matrix structure?

> As a manager, how would you create an organization with a high degree of relational coordination?

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> How might the symbols apparent in a business college differ from symbols in a school of social work? If you have access to both types of schools, walk through them and record any differences you see.

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> Individually or in a small group of two, interview two employees who are in different organizations or who are in the same organization but in different parts and doing different jobs. Ask each person to answer the following questions on a four-point sca

> Think about how you typically handle a dispute with a team member, friend, or co-worker and then answer the following statements based on whether they are True or False for you. There are no right or wrong answers, so answer honestly. Scoring and Interpr

> Respond to each of the following statements based on how you have actually approached a difficult problem at school or work. Indicate whether each statement is True, Somewhat True, or False for you. Scoring and Interpretation: Sum questions 1-9 by giving

> In order to examine differences in the level of innovation encouragement in organizations, you will be asked to rate two organizations. The first should be an organization in which you have work experience, or your university. The second should be someon

> Individually read the measures and objectives below for a business firm. Make a check for each objective/measure item in the correct balanced score- card column. If you think an objective/measure fits into two balanced scorecard categories, write the num

> Think back to one of your most favorite and least favorite courses in school. How did the instructor assert control over you, other students, and the classroom in those courses? Write down your answers for the comparisons below. How were rules, standards

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> You will be analyzing the work technology used in two different small businesses—a local cleaners and a local family restaurant. Your instructor will tell you whether to do this assignment as individuals or in a group. You must visit bo

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> Below, list four organizations you somehow rely on in your daily life for some resource. Examples might be a restaurant, a clothing store, a university, your family, the post office, your wireless provider, an airline, a pizzeria that delivers, and your

> Can an organization be efficient without being effective? Can an inefficient organization still be an effective one? Explain your answers.

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