Questions from General Entrepreneurship


Q: Over the past several years, why have strategic alliances and joint

Over the past several years, why have strategic alliances and joint ventures become increasingly prevalent growth strategies for entrepreneurial firms?

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Q: What is a joint venture?

What is a joint venture?

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Q: How does a joint venture differ from a strategic alliance?

How does a joint venture differ from a strategic alliance?

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Q: What are the keys to a firm’s effort to achieve success through

What are the keys to a firm’s effort to achieve success through new product and service development?

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Q: What are some of the common reasons new products fail?

What are some of the common reasons new products fail?

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Q: What is a market penetration strategy? Provide an example of a

What is a market penetration strategy? Provide an example of a market penetration strategy, and describe how using it effectively might increase a firm’s sales.

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Q: Naomi Stephenson plans to open a company that will design and manufacture

Naomi Stephenson plans to open a company that will design and manufacture accessories for smartphones. She has read that having a clearly articulated business model will help “all of the elements of h...

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Q: What is an international expansion strategy? What are the keys to

What is an international expansion strategy? What are the keys to implementing this strategy successfully in an entrepreneurial firm?

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Q: What is franchising?

What is franchising?

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Q: What are the four primary factors that play a role in determining

What are the four primary factors that play a role in determining the nature and intensity of the bargaining power of buyers?

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