Questions from General Entrepreneurship


Q: Etsy: Breaking Down a Business Model 1. How does

Etsy: Breaking Down a Business Model 1. How does Etsy create, deliver, and capture value for its shareholders? 2. Is Etsy’s business model a standard or a disruptive business model? Explain your answe...

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Q: Panera Bread: Occupying a Favorable Position in a Highly Competitive Industry

Panera Bread: Occupying a Favorable Position in a Highly Competitive Industry 1. How has Panera Bread established a unique position in the restaurant industry? 2. How has Panera Bread’s unique positio...

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Q: Birchbox: Leveraging the College Experience to Write a Business Plan and

Birchbox: Leveraging the College Experience to Write a Business Plan and Launch a Growing Start-Up 1. How effectively do you think Katie Beauchamp and Hayley Barna used their time in college to advanc...

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Q: Preparing a Proper Legal Foundation: A Start-Up Fable

Preparing a Proper Legal Foundation: A Start-Up Fable 1. Complete Jack and Sarah’s list for them, including the issues you think they will place on the list along with their recommendations. Which of...

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Q: What are the differences among direct competitors, indirect competitors, and

What are the differences among direct competitors, indirect competitors, and future competitors?

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Q: Mary Lynn Schroeder: Building a Successful Business with Limited Money and

Mary Lynn Schroeder: Building a Successful Business with Limited Money and Limited Business Experience 1. What can a first-time entrepreneur, who may have a good idea but not much money or business ac...

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Q: Basecamp: Implementing Novel Work Design and Human Resource Management Practices

Basecamp: Implementing Novel Work Design and Human Resource Management Practices 1. Share your general reaction to this case study. Do you think Basecamp’s approaches to work design and HRM are transf...

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Q: Debra McGahan, a close friend of yours, mentioned to you

Debra McGahan, a close friend of yours, mentioned to you that to complete a project in one of the courses she is taking this semester, she needs to describe a firm that is using an effective business...

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Q: Revolights: Using Multiple Sources of Funding to Bring Its Innovative Bicycle

Revolights: Using Multiple Sources of Funding to Bring Its Innovative Bicycle Lighting System to Life 1. The following sentence appears early in this chapter: “There are three reasons that most entre...

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Q: 1. Critique Nest’s segmentation strategy, its selection of a target

1. Critique Nest’s segmentation strategy, its selection of a target market, and its positioning strategy. To what degree are these elements of Nest’s market strategy complementary and effective? 2. De...

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