Questions from International Business


Q: How would you characterize the strategy for competing internationally that Ford was

How would you characterize the strategy for competing internationally that Ford was pursuing prior to the arrival of Alan Mulally? What are the benefits of the more standardized platform strategy? Can...

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Q: What would you recommend that Ford undertakes in terms of continuing or

What would you recommend that Ford undertakes in terms of continuing or possibly changing the global strategy that Mulally put in place? Clearly Fields’ long-term employment with Ford did not result i...

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Q: Car manufacturers are some of the most secretive companies in the world

Car manufacturers are some of the most secretive companies in the world. Should more car competitors share building platforms to standardize their operations like other industries (e.g., music, electr...

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Q: Why did Philips’ organizational structure make sense early on in its existence

Why did Philips’ organizational structure make sense early on in its existence? Why did this structure start to create problems for the company later on?

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Q: What was Philips trying to achieve by tilting the balance of power

What was Philips trying to achieve by tilting the balance of power in its structure away from national organizations and toward the product divisions? Why was this hard to achieve?

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Q: What was the point of the organizational changes made by Cor Boonstra

What was the point of the organizational changes made by Cor Boonstra? What was he trying to achieve? Do you agree with Frans van Houten’s decision to keep the same three divisions when he became CEO?...

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Q: Philips reorganized multiple times, from 21 divisions to 9 divisions and

Philips reorganized multiple times, from 21 divisions to 9 divisions and subsequently just 3 divisions. Why do you think it did this? What is it trying to achieve? Can a company reorganize its structu...

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Q: GM entered the Chinese market at a time when demand was very

GM entered the Chinese market at a time when demand was very limited. Why? What was the strategic rationale?

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Q: Why did GM enter through a joint venture with SAIC? What

Why did GM enter through a joint venture with SAIC? What are the benefits of this approach? What are the potential risks?

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Q: Why did GM not simply license its technology to SAIC? Why

Why did GM not simply license its technology to SAIC? Why did it not export cars from the United States?

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