Questions from International Business


Q: How will the high level of public corruption in Venezuela affect future

How will the high level of public corruption in Venezuela affect future growth rates?

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Q: Why has the joint venture been so successful to date?

Why has the joint venture been so successful to date?

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Q: As of 2018, GM appears to be increasing its strategic commitments

As of 2018, GM appears to be increasing its strategic commitments to China by building more factories and opening more dealerships. Why is the company making these bets? Do you think it is doing the r...

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Q: Desserts are often localized in taste. Beyond the United States and

Desserts are often localized in taste. Beyond the United States and Mexico, where do you think Lulu’s Dessert products would be favorably received by customers?

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Q: Lulu’s Dessert used services of the U.S. Export-

Lulu’s Dessert used services of the U.S. Export-Import Bank to help with knowledge and market segmentation for her desserts as a part of exporting the company products. The Ex-Im Bank receives lots of...

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Q: Do you think franchising is a foreign market entry option for Lulu’s

Do you think franchising is a foreign market entry option for Lulu’s Dessert? Why or why not?

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Q: According to Interbrand’s analysis, Apple’s brand is valued at more than

According to Interbrand’s analysis, Apple’s brand is valued at more than $180 billion, while Google in second place is valued at $133 billion and Coca-Cola in third is at $73 billion (2016). Do you ag...

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Q: With the 2011 death of Steve Jobs, Apple’s legendary founder and

With the 2011 death of Steve Jobs, Apple’s legendary founder and CEO, what can we expect from Apple in the future? Will it be as innovative? Will it maintain brand value leadership? Will it run the to...

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Q: Apple products have usually been priced above their competition and sold for

Apple products have usually been priced above their competition and sold for their value, intrigue, and market leadership. Some would say Samsung is catching up on many of these fronts and even, perha...

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Q: Apple’s global supply chains make its business thrive. There is secrecy

Apple’s global supply chains make its business thrive. There is secrecy among suppliers, superior quality standards by every party involved in Apple’s supply chains, and a total value focus that ultim...

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