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Question: Refer to the illustration of overhead application


Refer to the illustration of overhead application in the Midtown Advertising Agency on pp. 104–105. Suppose the firm used a single cost driver, total staff compensation, to apply overhead costs to each ad contract

From pp. 104-105:
To illustrate the cost-accumulation system used in a service industry firm, let’s turn our attention to Midtown Advertising Agency in Cincinnati, Ohio. This small ad agency has two managing partners who pay themselves annual salaries of $100,000 each, and an artistic staff of six people who each earn $50,000 per year. Fringe benefits for these professionals average 40 percent of their compensation. So Midtown Advertising Agency’s direct professional labor budget is as follows:
Partner salaries ............................................................... $200,000
Partner benefits (40%) ......................................................... 80,000
Total partner compensation ............................................ $280,000
Artistic staff salaries ........................................................ $300,000
Artistic staff benefits (40%) ................................................ 120,000
Total artistic staff compensation ..................................... $420,000

Contract MJH0207: Advertising Program
for Super Scoop Ice Cream Company
Direct material ..................................................... $1,800
Direct professional labor (partner) ....................... 1,200
Direct professional labor (artistic staff) ............... 2,000
Applied overhead:
Partner support ($1,200 3 90%) .............................. 1,080
Artistic staff support ($2,000 3 120......................... 2,400
Total cost ................................................................. $8,480

Required:
1. Compute the total budgeted staff compensation: both partner and artistic staff compensation.
2. Compute Midtown’s overhead rate on the basis of this single cost driver.
3. Recalculate the applied overhead for the Super Scoop Ice Cream Company contract.
4. Compare the applied overhead using the single cost driver with the applied overhead computed using the two cost drivers used in the text illustration.



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2.99

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