Questions from Business Research Methods


Q: Chipotle Mexican Grill continues to suffer from perception issues after a string

Chipotle Mexican Grill continues to suffer from perception issues after a string of outbreaks including E.coli worried customers about the safety of eating at the fast casual chain. Their strategy for...

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Q: Distinguish between the following and identify the research use of each.

Distinguish between the following and identify the research use of each. a. primary and secondary data b. finding and insight c. census and sample d. management dilemma and research question

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Q: Based on an analysis of the last six months’ sales, your

Based on an analysis of the last six months’ sales, your boss notices that sales of beef products are declining in your chain’s restaurants. As beef entrée sales decline, so do profits. Fearing beef s...

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Q: You have received a business research report done by a consultant for

You have received a business research report done by a consultant for your firm, a life insurance company. The study is a survey of customer satisfaction based on a sample of 600. You are asked to com...

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Q: As area sales manager for a company manufacturing and marketing outboard engines

As area sales manager for a company manufacturing and marketing outboard engines, you have been assigned the responsibility of conducting a research study to estimate the sales potential of your produ...

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Q: Researchers recently reported in Cell Metabolism that a natural ingredient found in

Researchers recently reported in Cell Metabolism that a natural ingredient found in milk can protect mice against obesity even while they enjoyed diets that were high in fat. Mice given high doses of...

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Q: Some questions are answerable by research, and others are not.

Some questions are answerable by research, and others are not. Using some management problems of your choosing, distinguish between them.

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Q: Discuss the problems of trading off exploration and pilot testing under tight

Discuss the problems of trading off exploration and pilot testing under tight budgetary constraints. What are the immediate and long-term effects?

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Q: Distinguish among the following sets of items, and suggest the significance

Distinguish among the following sets of items, and suggest the significance of each in a research context:

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Q: What types of management questions are involved in this project?

What types of management questions are involved in this project?

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