Questions from General Operations Management


Q: Funding comes from a variety of sources; to restore the literally

Funding comes from a variety of sources; to restore the literally irreplaceable buildings we work on. We try to reconcile historical integrity with commercial viability, and rely on the support of vol...

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Q: In the oil industry, project teams are increasingly using virtual reality

In the oil industry, project teams are increasingly using virtual reality and visualisation models of offshore structures that allow them to check out not only the original design, but any modificatio...

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Q: Examine this simple domestic project. The project definition is to make

Examine this simple domestic project. The project definition is to make ‘breakfast in bed’ consisting of a boiled egg, toast and orange juice, using the minimum sta...

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Q: DSD designs, makes and supplies medical equipment to hospitals and clinics

DSD designs, makes and supplies medical equipment to hospitals and clinics. Its success was based on their research and development culture. Although around 50 per cent of manufacturing was done in-ho...

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Q: Xexon7 is a specialist artificial intelligence (AI) development firm that

Xexon7 is a specialist artificial intelligence (AI) development firm that develops algorithms for various on-line services. As part of its client services it has a small (10 person) help-desk call cen...

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Q: This case uses publicly quoted information (usually from the companies’ own

This case uses publicly quoted information (usually from the companies’ own websites) to compare three well-known fashion retailers, all based in Europe. These three retailers are Benetton, based in N...

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Q: One product for which customers value a very wide range of product

One product for which customers value a very wide range of product types is that of domestic paint. Most people like to express their creativity in the choice of paints and other home decorating produ...

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Q: We have to get this new product and fast’, said the

We have to get this new product and fast’, said the Operations Director. ‘Our competitors are close behind us and I believe their products will be almost as good as ours when they launch them.’ She wa...

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Q: Innovation becomes particularly important at the interface between offerings and the people

Innovation becomes particularly important at the interface between offerings and the people that use them. Consider two types of website: (a). Those which are trying to sell something such as Amazon.c...

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Q: According to the Ellen MacArthur Foundation, a circular economy is ‘

According to the Ellen MacArthur Foundation, a circular economy is ‘one that is restorative and regenerative by design, and which aims to keep products, components and materials at their highest utili...

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