Questions from International Business


Q: What is IKEA’s strategy toward its suppliers? How important is this

What is IKEA’s strategy toward its suppliers? How important is this strategy to IKEA’s success?

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Q: What is the source of IKEA’s success today? Can you see

What is the source of IKEA’s success today? Can you see any weaknesses in the company? What might it do to correct these?

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Q: GE used to have a preference for acquisitions or greenfield ventures as

GE used to have a preference for acquisitions or greenfield ventures as an entry mode, rather than joint ventures. Why do you think this was the case?

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Q: Why do you think that GE has come to prefer joint ventures

Why do you think that GE has come to prefer joint ventures in recent years? Do you think that the global economic crisis of 2008-2009 might have impacted this preference in any way? If so, how?

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Q: What are the risks that GE must assume when it enters into

What are the risks that GE must assume when it enters into a joint venture? Is there any way for GE to reduce these risks?

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Q: The case mentions that GE has a well-earned reputation for

The case mentions that GE has a well-earned reputation for being a good partner. What are the likely benefits of this reputation to GE? If GE were to tarnish its reputation by, for example, opportunis...

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Q: In addition to its reputation for being a good partner, what

In addition to its reputation for being a good partner, what other assets do you think GE brings to the table, making it an attractive joint venture partner?

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Q: Why are African countries more likely to trade with Europe and America

Why are African countries more likely to trade with Europe and America than they are with each other?

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Q: Where did the original idea for the Starbucks’ format come from?

Where did the original idea for the Starbucks’ format come from? What lesson for international business can be drawn from this?

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Q: What drove Starbucks to start expanding internationally? How is the company

What drove Starbucks to start expanding internationally? How is the company creating value for its shareholders by pursuing an international expansion strategy?

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