Questions from Retail Management


Q: What are the similarities and differences between chains and franchising?

What are the similarities and differences between chains and franchising?

See Answer

Q: From the franchisee’s perspective, under what circumstances would product/trademark

From the franchisee’s perspective, under what circumstances would product/trademark franchising be advantageous? When would business format franchising be better?

See Answer

Q: Why would a supermarket want to lease space to an outside operator

Why would a supermarket want to lease space to an outside operator rather than run a business, such as dry cleaning, itself? What would be its risks in this approach?

See Answer

Q: What are the pros and cons of Sherwin-Williams using dual

What are the pros and cons of Sherwin-Williams using dual marketing?

See Answer

Q: How could a small independent restaurant increase its channel power?

How could a small independent restaurant increase its channel power?

See Answer

Q: Would REI be as successful if it operates as a traditional chain

Would REI be as successful if it operates as a traditional chain? Explain your answer.

See Answer

Q: 1. What do you think are the best uses of VR

1. What do you think are the best uses of VR for retailers today? What are the limitations? 2. Is the typical retailer ready for VR? Why or why not? 3. How can VR enhance a firm’s ability to generate...

See Answer

Q: Why is it necessary for a small retailer to develop a thorough

Why is it necessary for a small retailer to develop a thorough, well-integrated retail strategy? What could happen if a firm does not develop such a strategy?

See Answer

Q: How would situation analysis differ for a shoe store chain and an

How would situation analysis differ for a shoe store chain and an online shoe retailer?

See Answer

Q: What are the pros and cons of starting a new hair salon

What are the pros and cons of starting a new hair salon versus buying an existing one?

See Answer