Questions from Business Foundation

Q: For what purposes is labeling used?

For what purposes is labeling used?

Q: What are the major tasks involved in managing a sales force?

What are the major tasks involved in managing a sales force?

Q: What are the major differences between consumer and trade sales promotion methods

What are the major differences between consumer and trade sales promotion methods? Give examples of each.

Q: Why do firms use event sponsorship?

Why do firms use event sponsorship?

Q: What are the three levels of market coverage? What types of

What are the three levels of market coverage? What types of products is each used for?

Q: List the services performed by wholesalers. For whom is each service

List the services performed by wholesalers. For whom is each service performed?

Q: What can nonstore retailers offer their customers that in-store retailers

What can nonstore retailers offer their customers that in-store retailers cannot?

Q: What is physical distribution? Which major functions does it include?

What is physical distribution? Which major functions does it include?

Q: In what situations might a producer use agents or commission merchants rather

In what situations might a producer use agents or commission merchants rather than its own sales offices or branches?

Q: How can confidential data and information (such as the wages of

How can confidential data and information (such as the wages of individual employees) be kept confidential and yet still be available to managers who need them?