Questions from Business Research Methods

Q: Below are listed some objects of varying degrees of abstraction. Suggest

Below are listed some objects of varying degrees of abstraction. Suggest properties of each of these objects that can be measured by each of the four basic types of scales.

Q: A major corporation agrees to sponsor an internal study on sexual harassment

A major corporation agrees to sponsor an internal study on sexual harassment in the workplace. This is in response to concerns expressed by its female employees. How would you handle the following iss...

Q: You have been asked to develop an index of student morale in

You have been asked to develop an index of student morale in your department. a) What constructs or concepts might you employ? b) Choose several of the major concepts, and specify their dimensions. c)...

Q: After more than 75 years in the business, Walsworth Publishing’s leadership

After more than 75 years in the business, Walsworth Publishing’s leadership was well aware of the efforts that go into juggling school work and the production of a high-quality school yearbook. They e...

Q: Using Exhibit 10-3 and one of the case questionnaires on

Using Exhibit 10-3 and one of the case questionnaires on the text website (www.mheducation.com/schindler 13e), match each question to its appropriate scale type. For each scale type not represented, d...

Q: Discuss the relative merits of, and problems with: a

Discuss the relative merits of, and problems with: a) Rating and ranking scales. b) Likert and semantic differential scales. c) Unidimensional and multidimensional scales.

Q: Why did VI insist on a custom-designed measurement question for

Why did VI insist on a custom-designed measurement question for the survey questionnaire?

Q: Assume you are Menu Foods and you planned a major research study

Assume you are Menu Foods and you planned a major research study just prior to the largest pet food recall in our history. You plan to proceed with the study and feel you must add one or more question...

Q: An investigative question in your employee satisfaction study seeks to assess employee

An investigative question in your employee satisfaction study seeks to assess employee “job involvement.” Create a measurement question that uses the following scales: a) A graphic rating scale. b) A...

Q: You receive the results of a paired-comparison preference test of

You receive the results of a paired-comparison preference test of four soft drinks from a sample of 200 persons. The results are as follows: