Questions from General Business


Q: Using the amounts calculated in Step 2, calculate the breakeven point

Using the amounts calculated in Step 2, calculate the breakeven point at a hourly course cost of $15, $20, $25, and $30. Based on these answers as well as your assessment about likely monthly bookings...

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Q: What other pricing tactics could be used in order to attract more

What other pricing tactics could be used in order to attract more customers to the courses?

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Q: How would you characterize the particular ethical issues in this situation?

How would you characterize the particular ethical issues in this situation?

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Q: From an ethical standpoint, what are the obligations of the company

From an ethical standpoint, what are the obligations of the company in Beirut and the sales manager regarding the pricing of the product in this situation?

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Q: Do you think that you would be interested in owning a Cold

Do you think that you would be interested in owning a Cold Stone Creamery franchise? Why or why not?

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Q: If you were the sales manager, how would you defend your

If you were the sales manager, how would you defend your actions?

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Q: If you were responsible for maintaining good customer relations at the dealership

If you were responsible for maintaining good customer relations at the dealership, how would you handle this matter, considering the interests of both the consumer and the business?

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Q: Considering the product life cycle, where would you place digital music

Considering the product life cycle, where would you place digital music downloads as offered at iTunes? Explain your conclusion.

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Q: Who is the target market for iTunes? Do you think that

Who is the target market for iTunes? Do you think that this has changed over time?

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Q: Discuss the choice between fixed and dynamic pricing for online businesses.

Discuss the choice between fixed and dynamic pricing for online businesses.

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