Questions from Supply Chain


Q: The top managers of Evergreen Products of East Lansing, MI,

The top managers of Evergreen Products of East Lansing, MI, have asked you to act as a consultant on a problem plaguing the entire company. Evergreen Products manufactures decorated containers and car...

See Answer

Q: You are the purchasing director for Midas Gold Juice Company, a

You are the purchasing director for Midas Gold Juice Company, a small Midwestern fruit-juice company that produces a line of premium, limited-run fruit juice (Slogan: Midas Juice—you’ll be touched by...

See Answer

Q: To: Brad Hadley, President, American Vinyl Products (AVP

To: Brad Hadley, President, American Vinyl Products (AVP) From: Bev Trudeau, Director of Purchasing, American Performance Car, CA Subject: Customer Service at American Vinyl Products Our t...

See Answer

Q: I can’t see why you have to spend so much time looking

I can’t see why you have to spend so much time looking at our processes. Hey, we have everything under control. It has been over five years since we got our last EPA inspection and n...

See Answer

Q: Roger Terry hurried down the hallway toward the planning meeting for the

Roger Terry hurried down the hallway toward the planning meeting for the ALPHA timer product development project. Terry had served as project manager for the initial stage of the ALPHA single-block pr...

See Answer

Q: The ALPHA single-block timer development project had not gone exactly

The ALPHA single-block timer development project had not gone exactly as planned. The product development time-to-market was 48 months instead of the planned 30 months, and capital expenditures for th...

See Answer

Q: As he stopped to refill his coffee mug, Roger Terry began

As he stopped to refill his coffee mug, Roger Terry began to recall some of the comments he had heard from various members of the single-block product development team (see the comments reproduced bel...

See Answer

Q: Champion Electric, a regional supplier of electrical and electronic components,

Champion Electric, a regional supplier of electrical and electronic components, keeps thousands of SKUs (stock keeping units) of various products on hand for its customers. A new operations manager, B...

See Answer

Q: Tasty Treats is a distributor of candy and snack products serving customers

Tasty Treats is a distributor of candy and snack products serving customers in a six-state region of the Midwest ern United States. Bill Jones, chief operations officer, has been concerned about inven...

See Answer

Q: Apply the corporate/SBU/functional planning hierarchy introduced in this

Apply the corporate/SBU/functional planning hierarchy introduced in this chapter to your university/college or business. What would be the equivalent to corporate planning? SBU planning? Functional Pl...

See Answer